December 05, 2022 09:30 AM

Why Progress Sitefinity Should Be Your Next CMS

Progress Sitefinity is the best website content management system (CMS) that can be used to create, store, manage, and present content on your website. Sitefinity allows marketers to deliver the right content to the right audience at the right time. It empowers you to manage your digital presence from one convenient place by allowing you to update, edit and publish your content smoothly.

Why does the business need Sitefinity CMS?

As the E-commerce industry is growing, organizations need to develop marketing & content strategies, and manage the correct content time to the right target audience for a personalized customer experience. Sitefinity helps your business set up a website with limited resources and limited technical background, using pre-configured templates with distinctive designs, features, and functionalities, and also customized according to your requirements.

Progress Sitefinity is a cloud-based content management system (CMS) platform enhancing productivity and efficiency in developing and managing content without having a large team of developers, thus saving time and resources. Sitefinity Analytics makes it easier for marketers to track and measure the success of their marketing strategies. Marketers can target multiple websites, channels, and media for effective and successful results. You can automate repetitive tasks, such as analyzing the form submissions and optimizing images for various devices. You can use documentation automation for content processing to detect text and pictures for different compliance requirements.

Enhancing E-commerce with Sitefinity

Sitefinity is a cloud-based comprehensive, enterprise E-commerce and content management platform to build sizeable enterprise-scale E-commerce solutions and simultaneously develop and manage digital content management (CMS). Sitecore provides you with the unique capability of updating and managing your E-commerce website with its built-in content management system (CMS). You can create rich, personalized content to enhance the customer experience throughout the customer sales journey, including responsive design for mobile devices. Sitefinity CMS is created with E-commerce functionality in mind, such as managing in-house content by multiple users, like publishing blogs and updating the content daily.

Adding Integrations to Sitefinity to Enhance Content Management

You can integrate your website with other applications and enhance your buyer's journey from prospect to engaged customer with a uniquely user-friendly experience. For example, we can use the portal connector provided by Microsoft Dynamics 365 CRM to provide seamless integration with Sitefinity. Lionbridge provides a connector for Sitefinity to translate the content into a specific target language, which is an excellent convenience for the users. We can also integrate the Livechat platform messaging service with Sitefinity for a fantastic customer service experience and feedback.

In partnership with Progress Sitefinity, Web Synergies builds, implements, and customizes E-commerce and Content Management Solutions (CMS), automating marketing and E-commerce, creating real business value, and boosting your bottom line.

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