Job Overview:

We are seeking a skilled Bilingual Paid Search Marketing Campaign Optimizer to join our team in Tokyo. With 10+ years of experience, you will be responsible for managing paid search campaigns, specifically on platforms like Yahoo Japan and Google. The role requires fluency in both Japanese and English.

Key Responsibilities:

• Work closely with clients to plan and execute paid search campaigns on Yahoo Japan, Google, Baidu, and other local search channels in the APAC region.
• Analyse and optimise campaigns based on performance metrics.
• Prepare detailed performance reports and provide actionable insights.
• Collaborate with cross-functional teams to ensure campaigns align with overall business objectives.
• Engage with the community and build strong relationships with customers through campaign interaction.
• Stay updated on the latest trends, tools, and innovations in the paid search space to optimise results.

Qualifications:

• A minimum of 8 years of experience in managing paid search campaigns with proven success.
• Mandatory experience working with Yahoo Japan PPC campaigns.
• Familiarity with Search Ads 360 (SA 360) is a plus.
• Expertise in Yahoo Japan, Google Search, and Baidu, with demonstrated success on each platform.
• Strong analytical skills to assess campaign performance and make data-driven decisions.
• Excellent written and verbal communication skills in Japanese and English; Chinese language skills are a bonus.

Preferred Qualifications:

• Bachelor’s degree in marketing, communications, or a related field.

Interested candidates can send their updated resume to leelalavanya.gujjarlapudi@websynergies.com.